oooh

@Itsthinking
 
Still doesn’t matter. Making something that infringes on someone elses IP, and Profiting on it are two distinct matters.
 
If I follow your thinking to it’s logical end, then if I make a youtube video talking about the show (just talking about it; no images or sounds from the show), then I am infringing on Hasbro’s IP, even if I don’t make a single penny.

Stop saying copyright has anything to do with “use it or lose it”. It doesn’t, that’s trademark.

FUUUUUUUUUUUUUUUUUUUU!

@rafasilva
 
Why make any fanworks of any kind?  
Why draw or write about ponies instead of drawing or writing about original characters?

@marioandsonic  
It was high profile.

@Itsthinking
 
But it’s not for profit…

@The Ultimate Overlord  
It doesn’t have to make money to infringe copyright.

Sounds like it’s self-imposed and not on Hasbro’s demand. He’s just taking a C&D as a foregone conclusion. Which may or may not be reasonable.
 
@rafasilva  
Fanworks of any kind present an invaluable opportunity for one to expand and sharpen their creative skills. I don’t think any such opportunity undertaken – even if it doesn’t come to fruition, be it by cease and desist or simple lack of motivation to continue – is truly a waste. As such, fanworks shouldn’t be discouraged.
 
At worst, others won’t get to enjoy the fruits of their labor. Well, them’s the breaks with copyright law as it is.
 
That said, I would agree that making something original would perhaps be better than making a fan something, but were it so easy…

@Itsthinking  
Further proof that US law is as stupid as it gets.

But it’s not for profit.

@herooftime1000  
They have to be the ones making/authorizing media using their characters.
 
Under US law, not going after for-profit or high-profile infringements on IPs is essentially saying “we forfeit our rights to our own IP.”

@Princess♠Molestia
 
Bullshit! Lose it HOW exactly? They are still making episode and toys. How would they lose it if fan works are being made during that time?

@Keith Mowz  
this

Never even heard of it before, so uh.  
/ponyshrug

Why people waste so much effort and talent in making games about copyright characters? It’s the same Chrono Trigger HD and Super Smash Bros clone drama all over again. Guys if you have the talent, the time and the resources make something original, just look at games like Limbo, Closure or World of Goo.

then they should have done it earlier

They have to do this or they could lose MLP. It’s the law.

@Itsthinking  
We need to reform this piece of shit they call a law.
 
It’s not a law. It’s a weapon.

Copyright laws are “use it or lose it” and they have every right to do this.